““no one anticipated” Baldur’s Gate 3’s success.”
Maybe ask literally anyone who played DOS2 or DnD?
I think the kind of success that was unexpected was the “above the AAA catalog” kind.
Games like Zelda sometime take sort of 11/10 on some magazine’s review, and then they shut up (because those 11/10 come usually from some Nintendo’s shill reviewers: they shut up to avoid see their BS being called over).
BG3 was bragged unanimously as some sort of holy thing… and they are still going.
Maybe don’t estimate every game you release is going to make a billion in profit. Maybe the execs shouldn’t be taking the bonuses they are. And maybe, just maybe think of the individuals when you start over-hiring. Getting really tired of theae headlines of layoffs because of short-sighted decisions for game releases.
What was the marketing budget? $5? If you’re launching in a loaded window like that, might want to pump that up.