• Electric@lemmy.world
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      1 month ago

      Those old fashion logos are actually sick. Concerning that an industry that sells style would make these their logos.

        • RememberTheApollo_@lemmy.world
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          1 month ago

          Oh, I wasn’t being entirely serious, though there is an element of truth to it. It probably is a measurable cost savings over the scale of the business.

          I still think these unremarkable corporate logos are boring AF. Just makes them visually soulless along with just being corporate soulless.

  • FauxPseudo @lemmy.world
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    1 month ago

    I would have failed every design class I took in college if I submitted that. Why such wide kerning? Why lower case but upper G? Why so round? Why so completely unreadable at a distance because of micro serifs? There isn’t one good design element in this.

    • nepenthes@lemmy.world
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      20 days ago

      It doesn’t say “car” at all either; no elegance or prestige. The old logo was sexy. New one looks like a logo for bottled water or something.

      Edit: it’s like going from James Bond to Austin Powers Inspector Gadget