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LughMA to FuturologyEnglish · 1 month ago

Thanks to AI, half of all searches don’t actually generate any kind of web traffic for the website that produced the search results.

www.bain.com

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Thanks to AI, half of all searches don’t actually generate any kind of web traffic for the website that produced the search results.

www.bain.com

LughMA to FuturologyEnglish · 1 month ago
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Goodbye Clicks, Hello AI: Zero-Click Search Redefines Marketing
www.bain.com
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As consumers rely more on AI-based search and summaries, how will brands adapt their strategies?
  • halcyoncmdr@lemmy.world
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    1 month ago

    I do that because the AI is wrong enough of the time to never be able to trust it.

    • BigMikeInAustin@lemmy.world
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      1 month ago

      True. It does not simply cut and paste. It often rewrites.

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