Africa is the big loser in the current system, as the Mercator map makes it look far smaller than it really is. Europe and Russia would look far smaller (their true size) in a corrected map. Brazil is also a beneficiary with a corrected map; it looks far bigger in reality than the Mercator map represents it.

The campaign seems to be going places. The World Bank says it is phasing out the use of the Mercator map, and various UN bodies are looking at doing the same.

African Union joins calls to end use of Mercator map that shrinks continent’s size